How to Track External Links Clicks with Google Analytics and Google Tag Manager

There are several ways to track external links using addtional codding or link tracking tools. However there is a bigger question. Why would should you track outbound clicks? Here are list of reasons why you would track external links and outbound clicks: Understand what content you may need to add to your page to increase […]

How to Do A/B Split Testing in WordPress using Google Optimize

Do you want to run A/B split tests on your WordPress site to improve conversions? Split testing helps you understand how small changes in content and design affect user behavior. In this article, we will show you how to easily do A/B split testing in WordPress using Google Optimize. https://www.wpbeginner.com/wp-tutorials/how-to-ab-split-testing-in-wordpress-using-google-analytics/